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If you are trying to find better ways on how to advertise your network marketing business more effectively, you have came to the right place. I am going to talk about the most popular classified ad site in the world and share with you some great tips and strategies that you can implement very quickly to increase the number of network marketing leads you are generating for your business. This site is called Craigslist. It is popularly known as a highly leveraged medium for business owners to promote products and services. You, the network marketer, can use it to promote your MLM products and services just as well. How would you like to have your Craigslist response rates go through the roof?

Secret Tip: Many Online Marketers Are Not Using Photos In Their Craigslist Ads – So What Does That Mean To You?

Writing an effective ad can definitely generate tons of responses. But what is even more powerful is that uploading a photo of your product or service can literally triple your response rate. It has already been proven to work. A fellow affiliate marketer has taught me this strategy a few years ago. I am using it to promote new ebooks that I have created myself. Now you can pretty much guess what kind of Craiglist photo I had uploaded into my classified ad? You guessed it. A picture of my ebook that I am giving away for free in exchange for my prospect’s contact information.

Generating leads has never been so easy. This approach can easily be applied to network marketing lead generation. Are you aware how easy it is to create an ebook yourself? Now don’t let this task feel so overwhelming because at first thought, it can sound too technical. Nothing can be further from the truth. Just like the internet has evolved to the point where you can create website without knowing HTML, the same principle is perfectly applicable to using a newbie-friendly software that can create an ebook for you easily.

Fact: There Are Only A Few Network Marketers Who Are Using An Ebook As a Network Marketing Leads Generation Tool

Why not it be you who leverages the power of this viral marketing tool? Ebooks, just like emails, get forwarded to other people too. Talk about massive exposure for your business. I know what you are thinking right now. You need great content to create an ebook, right? Don’t let this task scare you. There are tons of educational resources that you can access that will show you step by step on how to put together content for your ebook.

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Using LinkedIn resources is a great way of generating leads but even seasoned businessmen sometimes scratch their heads once they get to LinkedIn. It has been my desire to provide everyone with a step-by-step guide and I decided to suggest to my readers 12 lead generation secrets for working with LinkedIn as a lead generator.

Before I start, I would like to say a couple of thing about your general strategy in working with LinkedIn. To make sure that LinkedIn is effective and viable in the future not only for you but for other entrepreneurs as well, make your information relevant. The market is indeed huge and there are quite a few big groups of users who hypothetically would want to hear what you have to say. Thus, it should be your priority to find those who are interested and not to dump the info on everyone else just for the sake of numbers. The second rule is that of contacting those who are interested in hearing from you. Try to be personal with people and it will help you a lot in your business.
Here are the lead generation secrets that came naturally from my experience with LinkedIn. Effective and simple, they are listed in the chronological order and can, thus, be used as a step-by-step guide for lead generation:

1. The first thing that you will need to do is to get registered and create a great account profile at LinkedIn. This is crucial and will require some effort

2. There are many special interest groups on LinkedIn. Even though you might be tempted to join all of them to generate as many leads as you can at the time, it would be wiser to sift through the groups and find those that are the closest to your area of activity.

3. It would be equally helpful to study the groups that you have thus singled out. This can be done by reading the postings and discussions. Group dynamics vary from group to group and you may well find a group that has over 20,000 members but where only a few are indeed active in discussions and postings. Look at recent discussions and analyze those. Group size is not the only important factor, it is equally vital to have activity in the group.

4. I suggest joining only the groups with your potential clients and disregard those groups that are created for the sole purpose of finding jobs.

5. When you join a group be personal and use your real name and not the name of your company etc. A personal touch will work wonders for your business.

6. If you want to build relationships and be trusted, post only comments that are informative and worth reading.

7. Answering posted questions can be a great opportunity for finding the necessary doors online. Look especially for questions that come from important people from the companies you are interested in. If you can answer such a question, demonstrate your knowledge, and your chances of being hired or finding a great client will be guaranteed after several postings like that.

8. Don’t just sell to the group – let them comment on what you have by starting a conversation and offering a link.

9. Create landing pages specifically for your groups. As dynamics and characteristics of different groups are different, you might want to send them to pages that have been customized for them and not to a standard landing page.

10. If you are familiar with Facebook’s AdWords than LinkedIn’s DirectAds will not be a totally new idea for you. It allows you to post advertisements to specifically selected sector of subscribers’ database.

11. Make LinkedIn a major part of your marketing plan. Make a point of mentioning it in presentations, webinars and on your site.

12. Create your own LinkedIn groups. Having your own groups will give more control over the content and the kind of audience that joins it.

These lead generation secrets will help you use all the resources of LinkedIn to your best advantage.

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Professionally designed web site – The web sites that generate the most leads are the ones that look the best. Your web site is the first impression people have of your company and product. Make sure that it looks professional. While you may be tempted to get an inexpensive web site that you can build yourself, avoid this if you can. The professionally built site will always look better than one made with instant web site prompts. Work with a web designer to make a good-looking site that will display your product and company well.

Use advanced technology – Utilize the best network tools you can afford when building your forms. These will provide high-quality forms and are capable of producing reports. Reports will prove to be invaluable as you begin to sort through leads. Use fraud prevention to help potential clients know that the information they give you will be safe.

Advertise your site on as many related sites as you can, direct interested people to visit your web site by using one-click technology. Creative marketing will lead to more leads from more places. Investigate using your banner wherever possible but remember to stay within your budget.

Have a well-organized site. Use keywords to submit to all the search engines. Combine the keywords in the best ways to get the best use of them. A well-organized site is also essential in helping to generate leads. Make sure it can be easily navigated and that all the links work properly. Provide some interesting and useable information to site visitors as well.